African Leisure Heavyweight Jan Du Plessis To Launch Primedia Studios – thqaftqlm

African Leisure Heavyweight Jan Du Plessis To Launch Primedia Studios

EXCLUSIVE: African leisure heavyweight Jan du Plessis is again in enterprise.

The high-profile exec has been named President of Primedia Studios quickly after leaving South African pay-TV community M-Web to retire after almost 30 years.

Extra from Deadline

Primedia Studios will likely be a part of African content material large Primedia and is positioning itself as a number one South African manufacturing and distribution operator and “the popular accomplice to each the native and worldwide audiovisual trade.”

Du Plessis will oversee technique round licensing, creation, growth, localisation and distribution of leisure exhibits and content material. He’ll additionally lead a “sturdy succession technique” to make sure a technology of Black executives rise to administration positions at Primedia.

Becoming a member of him on the enterprise are Lindile Xoko, Chief Income Officer and CEO of Primedia Broadcasting, and Victoria Ramabulana, showrunner and undertaking supervisor. Du Plessis will report on to Jonathan Procter, Primedia Group CEO.

The transfer comes as one thing of a shock as Du Plessis had retired from M-Web, the place he oversaw each the artistic and industrial elements of the enterprise, operating networks and companies throughout Sub-Saharan Africa. He’s additionally recognized for commissioning and growing native variations of codecs akin to Large Brother, Deal or No Deal, My Kitchen Guidelines, The Voice and Idols, and established M-Web’s gross sales division.

He has additionally produced round 70 movies for M-Web, a lot of which took prime scores on networks akin to Mzansi Magic, KykNET and M-Web Film. Elsewhere, he established the AfricanFilmLibrary (AFL), which is now one of many world’s largest repositories of African film with greater than 1,000 in its vault.

“Jan is an exceptionally gifted skilled who will encourage our firm’s subsequent technology of younger folks in addition to our trade’s subsequent technology of leaders,” stated Primedia CEO Procter. “His innovation has created numerous alternatives for each audiences and advertisers. For Primedia and the remainder of the African continent, this will likely be a pivotal second in our trade’s growth.”

Du Plessis added he was “assured that worldwide format rights-holders, studios and indies will share our pleasure on the launch of Primedia Studios.

“Our purchasers and advertisers can anticipate the most effective native content material, together with new and revitalised codecs, and devoted advertising assist,” he added. “Marvel found that Africa has superheroes too and Wakanda could be eternally. We would like the true character and tales of Africa to infuse the whole lot we do and we’ll make investments all out there sources within the IP that brings these tales to life. By harnessing the facility and attain of the Primedia Group, Primedia Studios would be the house of premium-quality Africa-inspired content material that can resonate with audiences around the globe.”

South Africa companies are nonetheless predominantly white on the prime stage and as such, Procter talked up the significance of the second ingredient of Du Plessis’ function. “Our funding in Black expertise is an integral part of Primedia’s technique,” he stated. “Our dedication to transformation is non-negotiable. We’ve got purposefully positioned it excessive on our agenda as a result of we all know it should profit not solely our personal folks, however our trade and the continent as a complete.”

After Du Plessis exited M-Web, the pay large consolidated key administration groups underneath Director for KykNET Channels Waldimar Pelser.

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